One More Question…

I was working with a long-term client of mine recently.  After scoping a project, we were discussing and nearing terms on the price.  We agreed on the terms for the project and I went back to the office to get the final documents together, organize the team, and begin planning the kickoff.  On my drive home, My client called me.  “One more question…”  She wanted to know if we could cut the cost by 10%.  “We are really at our limit relative to costs on this project,” I said.  “And none of my competitors can give you someone with the skills of Joe [a consultant on my team] in this area.”  “Well, OK,” she said, “A girl’s gotta ask.”  I agreed, shared that although we could not reduce our price I understood her request, and we completed the contract and the project on-time and on-budget.  It was a good reminder to me that:

1. Buyers will always ask for that one more thing (many times a reduced price)
2. Don’t sell on price so it does not come down to price being your only concession point, and
3. Don’t blame buyers, be surprised, or take it personally – because…”A girl’s gotta ask”